The Lake Erie Crushers are a professional baseball team that are a member of the Frontier League a, “Partner League” of Major League Baseball.
The Crushers established in 2009 are based in Avon, Ohio and their home stadium is Lake Erie Crushers Stadium. The stadium has a capacity of 5,000. Including 11 suites, four person terrace tables, berm seating, picnic and patio areas for group outings. The stadium has new artificial turf, concession stands, team shop, state of the art sound system and new video board. Avon is 20 miles west of Cleveland Ohio and part of the Cleveland metropolitan area.
The Crushers have an opening for a Director Of Marketing, Promotions and Communications. The right individual will be an integral part of the management team to drive brand awareness, fan engagement, revenue and deliver a unique ballpark experience for fans of all ages.
THE ROLE
The Director Of Marketing, Promotions and Communications will be responsible for driving brand awareness, fan engagement and revenue. This role will lead the overall strategy for the team and ballpark. This position will be responsible for hiring, training, leading and motivating the marketing team. The ideal candidate is creative, resourceful, in the mindset to enhance the fan experience and drive revenue.
MAJOR RESPONSIBILITIES
-responsible for developing outreach strategies for brand awareness, fan engagement and revenue.
-creating the annual business plan, budget and department workflow to deliver the plan.
- develop and monitor KPI’s on a weekly basis
-lead our content strategy that is on brand and impactful across our traditional, digital and social channels to support goals across the organization.
- oversee our social media efforts, with the goal of increasing impressions & engagements across all channels.
-create the promotions for the baseball season and for non game days.
-develop and lead the overall strategy with in-game entertainment and promotions.
- partner with ticket sales, corporate partnerships, food/ beverage and merchandising to ensure we are aligned in messaging.
-develop and build strong relationships in the corporate sector and community involvement.
Additional duties as assigned.
MINIMUM REQUIREMENTS
-2+ years of experience- within the sports and entertainment industry a plus.
-Strong team player and self starter.
-strong project management and planning skills.
-analytical skills and ability to make data driven decisions.
-experience working with social media analytics tools,
- self motivated, TEAM oriented mind set
- knowledge of Tickets.com and SCORE CRM a plus
-strong problem solving skills, including the ability to analyze current business opportunities and implement recommended solutions.
-excellent leadership, verbal and written communication skills.
-ability to work flexible hours including nights, weekends, holidays as required.
-driven to succeed and overcome obstacles through hard work and determination.
-Bachelor’s degree in business or related major is preferred
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
