About the Columbia Fireflies: The Columbia Fireflies are a part of Hardball Capital which also owns the Chattanooga Lookouts (AA Cincinnati Reds Affiliate) and the Fort Wayne TinCaps (A San Diego Padres Affiliate) The Fireflies began play in the spring of 2016 at Segra Park, in Columbia, South Carolina. The Fireflies are the Single A, Kansas City Royals affiliate of the Carolina League whose season begins in April and concludes at the end of August.
Position Summary:
The Digital Media Intern is responsible for building and maintaining the Fireflies brand through the
management of Fireflies Social Media Channels and web apps. The Digital Media
Intern is responsible for creating content that will grow follower bases and increase engagement with fans while thoroughly communicating all Fireflies marketing and sales initiatives through
digital media platforms.
Digital Media Intern will report to directly to, and work closely with, the Director of Marketing.
Key Responsibilities/Non-Game Day Duties:
- Be an active member of Marketing meetings and participate in brainstorm meetings regarding the promotion of all Fireflies games and events
- Work closely with the Director of Marketing to assist with the management of current Fireflies social media accounts, including but not limited to Facebook, Twitter, Instagram & TikTok
- Work closely in conjunction with the Director of Marketing and the Broadcast/Media Relations Manager to ensure timely and appropriate releases of all Fireflies’ media releases/news stories
- Work with team Department Heads to create social media campaigns for projects related to their departments
- Work closely with Director of Marketing to track, interpret and leverage analytics to guide strategic marketing decisions
- Work closely with the Promotions & Fan Engagement Manager to create effect
- promotional social media campaigns and content for theme nights and other
- promotional events
- Work closely with Community Engagement Manager to promote community events and appearances
- Work closely with the Director of Marketing & the Corporate Sales team to brainstorm and create engaging content for corporate partners
- Work closely with the Director of Marketing to manager & utilize
- the FanCompass platform and all Fireflies Enter-To-Win Contests
- Required to participate in stadium pre-season preparation/cleanup which may include weekends
Other duties as assigned
Gameday Duties:
- Manage all social media channels during Fireflies home games, including Facebook, Twitter, Instagram & TikTok
- Required to participate in stadium pre-game preparation and assist
- other departments with pre-game preparation as needed
- Required to assist in putting the tarp on the field and taking it off (this will happen during the day, at night or early morning depending on the situation)
Other duties as assigned
*All staff members and interns are to lead by example and set a high standard for
game day employees (i.e. wearing proper work attire, great customer service, no foul language, etc.)*
Requirements
- Prior experience running a business, brand or team social media account
- Proficiency in Microsoft Office (Word, Excel, Power Point)
- Positive Attitude
- Ability to work in team setting or individually (both will occur)
- Good Organization
Skills
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
