Job Title: E-commerce Manager

Location: New York, NY preferred

Company Overview: At Pro Shop, we seek to super-serve golf fandom by blending golf and
culture together. Our vision is to engage, empower, and grow the global golf community through
innovative storytelling and a curated selection of products and services. We will combine golf
media, production and commerce businesses, aiming to be the ultimate destination for golf
enthusiasts of all ages, backgrounds, and skill levels, where they can immerse themselves in the
essence of the sport.

Position Overview: Pro Shop is seeking a talented and motivated E-commerce Manager to lead
our online sales initiatives. The ideal candidate will be responsible for managing our e-commerce
stores, driving online sales, optimizing the user experience. The role will also support building
and running effective acquisition and retention marketing campaigns. This role requires a
proactive, strategic thinker with a hands-on approach to manage various aspects of our e-
commerce business.
Key Responsibilities:
● E-commerce Strategy and Management:
○ Work with Commerce team members to develop and implement the e-commerce
strategy to achieve revenue targets.
○ Oversee the day-to-day operations of the e-commerce platform, including product
listings, pricing, inventory management, and order management.
○ Monitor and analyze website performance, sales data, and customer behavior to
identify opportunities for improvement.

● User Experience Optimization:
○ Collaborate with internal and external resources to ensure a consistent and
engaging user experience on the website, optimizing navigation, search
functionality, and checkout processes.
○ Collaborate with the design and development teams to enhance site aesthetics and
functionality.
○ Implement A/B testing and other methodologies to improve conversion rates and
customer satisfaction.
● Digital Marketing:
○ Develop and execute digital marketing campaigns to drive traffic and sales.
○ Landing Page Development & Optimization: Lead the development, testing, and
continuous optimization of landing pages to maximize conversion rates.
○ Analyze marketing performance and ROI, making data-driven recommendations
for optimization.
● Email Marketing:
○ Plan and execute email marketing campaigns to engage and retain customers with
support of design team.
○ Segment email lists and personalize email content to target specific customer
segments.
○ Monitor email campaign performance metrics and implement strategies to
improve open rates, click-through rates, and conversions.
● Analytics and Reporting:
○ Track and report on key performance indicators (KPIs) related to e-commerce
activities.
○ Provide regular reports and insights to senior management on e-commerce
performance and trends.
○ Use analytics tools to identify trends, opportunities, and areas for improvement.
● Affiliate Management:
○ Develop, manage, and optimize the affiliate marketing program to drive
incremental revenue
○ Track, analyze, and report on affiliate performance, ensuring accurate tracking
and attribution.

Qualifications:
● Bachelor’s degree in Marketing, Business, or a related field.
● Proven experience in e-commerce management, preferably within the retail or consumer
goods industry.
● Strong understanding of e-commerce platforms, specifically Shopify & digital marketing.
● Proficiency in web analytics tools (e.g., Google Analytics) and email marketing platforms
(e.g., Mailchimp, Klaviyo).
● Excellent project management skills with the ability to multitask and prioritize
effectively.
● Strong analytical and problem-solving skills.
● Excellent communication and interpersonal skills.
Passion for golf and understanding of the golf community is a plus.
Benefits:
· Competitive salary and compensation package
· Comprehensive health, dental, and vision insurance
· Flexible work hours and remote work options
· Opportunities for professional development and career advancement
· Dynamic and collaborative work environment with a culture of innovation and
impact

The salary range for this position is between $100,000 and $115,000, depending on experience
and qualifications.
Pro Shop is an equal opportunity employer and is committed to diversity and inclusion in the
workplace. We encourage qualified candidates from all backgrounds to apply.