Founded in 2008, Legends is a premium experiences company with six divisions operating worldwide – Global Planning, Global Sales, Hospitality, Global Partnerships, Global Merchandise, and Legends IQ – offering clients and partners a 360-degree data and analytics fueled service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals, including professional sports, collegiate; attractions; entertainment; and conventions and leisure. We are the industry leaders in designing, planning, and realizing exceptional experiences in sports and entertainment. For more information, visit www.Legends.net and follow Legends at Facebook, Twitter, and Instagram @TheLegendsWay.
THE PROJECT
Syracuse Athletics and Legends are engaged in a 10-year partnership that will integrate data and analytics, marketing, ’Cuse Athletics Fund annual giving, premium seating, and general ticket sales initiatives into a single revenue-driven approach. Legends will manage all aspects of the ’Cuse Athletics Fund annual fundraising program. Legends’ unique fundraising platform, an essential service embraced by higher education, identifies effective fan and donor engagement strategies to amplify philanthropic giving and other opportunities. The partnership will also ensure that the Orange build upon their legacy of supporting student-athletes in the classroom and on the playing fields. Legends will also team with Syracuse University’s Falk College of Sport to provide education, mentorship, and career opportunities to students.
THE ROLE
In this role, the General Manager will report to the Sr. Director, Legends College. They must be comfortable communicating across multiple areas of the business, working closely with the Syracuse Athletic Department and Legends leadership teams. The General Manager will be responsible for leading and developing an annual and long-term strategy to grow in both participation and financial support for Ticketing across football, basketball, and lacrosse programs, Premium Seating and Syracuse’s Cuse Athletic Fund and annual giving programs. The General Manager will work in conjunction with the Syracuse Ticketing, Development, Marketing and Communication teams and plan to execute both holistic ticketing, premium seating, and philanthropic campaigns via a variety of communication channels.
This person must be well-versed in industry best practices and constantly evaluate ways to ensure that the Syracuse Athletics is best positioned to provide our student-athletes with the necessary resources to perform at the highest level on the fields of competition and in the classroom. The General Manager should be results driven, possess an optimistic team-first attitude and a desire to be the best.
QUALIFICATIONS
Competitive salary ($110,000 - $120,000) plus bonus potential and a generous benefits package that includes: medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.
LOCATION: On Site - Syracuse, NY
Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.
#LI-AQ1